Langley Community Farmers Market at the Langley Events Centre with tents, booths, and people walking around on a colorful sidewalk, with trees and a large building in the background.

A full season at the market

Langley Community Farmers Market, June to September 2025

The Langley Community Farmers Market has been bringing local farmers, producers, and artisans together since 2009. In 2025 it moved to a new location at the Langley Events Centre and partnered with the Township Summer Concert Series, so market nights came with live music.

The market is run by volunteers. Nobody on the team had the hours to film, post, and keep a feed moving every week. And a new location meant regulars and first-timers both needed a reason to find it.

What we did

We filmed twice and made it last.

Two shoot days at the market: vendors, produce, the crowd, and the concerts. From those two days we built ten weeks of photos and short form video, scheduled out across the season.

A person wearing a blue glove is holding a paper boat filled with tacos topped with ground meat, chopped green onions, and sauce, with a squeeze bottle in the background at Langley Community Farmers Market

We ran the feed.

Instagram and Facebook, handled start to finish. Posting on a schedule, writing the captions, and keeping up with the people who showed up in the comments.

We put money behind the best of it.

The strongest videos got a paid push to people near the market who didn't follow it yet.

What happened

Instagram performance

  • 204,290 views

  • 28,103 reach (260% increase)

  • 5,823 profile visits (335% increase)

  • 984 new followers (330% increase)

  • 3,744 content interactions (100% increase)

  • 803 link clicks (100% increase)

Facebook performance

  • 132,726 views

  • 41,955 reach (60.7% increase)

  • 6,295 profile visits (93.6% increase)

  • 175 new followers 43% increase)

Paid promotion accounted for about 23,000 of the Instagram views and 14,000 of the Facebook views.

A crowd of people sitting at long tables outdoors at the Langley Community Farmers Market, with tents and food trucks in the background.

Testimonial

“Honey Mustard Media videos bring our Langley Community Farmer’s Market to life in the eyes of our community by showcasing the dynamic energy and activity we offer with our variety of fresh produce, savoury treats and exciting offerings in a way that photos simply can't. Honey Mustard effectively delivers the creativity in marketing that captures the imagination and brings in new shoppers and vendors while reconnecting our community with essential services, products and local food sources.”

- Rudy Storteboom, Director 

Want something like this for your season?

The market's summer was built from two shoot days. Our monthly plans start from one shoot day a month, and the feed keeps moving between them.

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